An electric car is charging at a charging station.

Decarbonisation

Instruments, Policies, and Strategies

Comprehensive framework providing policies, carbon instruments, and strategic roadmaps enabling all sectors to achieve decarbonisation aligned with Paris Agreement targets

JU Initiative

What On Earth Is This All About?

The JU Initiative delivers comprehensive decarbonisation policies, financial instruments, and strategic frameworks addressing the climate crisis, with over 70% of global GHG emissions stemming from fossil fuel use.

person under white and gray concrete structure during daytime photography
person under white and gray concrete structure during daytime photography

Named after ancestral concepts of Jumrot (exceeding expectations) and Ubuntu (community commitment), JU provides entities with complete carbon footprint analysis, risk and opportunity assessments, and hierarchical action roadmaps.

The initiative's strategic architecture encompasses mitigation policies (efficiency and best practices), remediation instruments (carbon capture, use and storage), compensation mechanisms (carbon credits and instruments for net-zero), and renaissance strategies (awareness and community engagement).

Benefits include quantifiable sustainability indicators, compliance with evolving regulations, alignment with ESG and CSR targets, and access to high-integrity carbon instruments developed through internationally recognised methodologies (GHG Protocol, ISO 14064, ENVISION), all verified through blockchain-based technology ensuring transparent traceability.

The Initiative: The Lowdown

Advantages and Benefits
empty road between trees with cloudy sky
empty road between trees with cloudy sky
  • Comprehensive decarbonisation framework for all sectors

  • Alignment with Paris Agreement targets

  • Access to high-integrity carbon instruments

  • Compliance with evolving regulatory requirements

  • Ensures transparency and immutability through integrated digital verification, leveraging Web3 technology.

The JU Initiative provides a holistic approach to decarbonisation, combining policy frameworks, financial instruments, and strategic roadmaps to enable organisations across all sectors to transition to low-carbon operations whilst meeting international climate commitments.

Subscribe to our newsletter